A Guide to Getting Digital Marketing Certification
Based on studies, modern-day Americans change jobs at an average of twelve times throughout their working career. Gone are the days where people only worked for a single job for the next 40 to 50 years of their lives. There are many reasons why people are changing jobs and switching careers more often than past workers used to do. These reasons include self-fulfillment, increased pay, and job security.
One of the careers that are fast-growing and offering you fulfillment and competitive pay is digital marketing. To learn the trends of digital marketing, you need to get digital marketing certification online. Now that you can get a digital marketing certificate online, you don’t need to go back to school.
Having access to online educational resources and tools easily is one of the reasons why anyone can change careers easily. The existence of online programs make it possible for you to pursue an education you want and learn the trends in digital marketing. When you get digital marketing certification online and not enroll in traditional universities, you will be saving a great deal of your money and time. What follows is a guide to getting digital marketing certification of your choice on the internet.
The main reason to select digital marketing as your career path is that this particular industry is booming. When it comes to digital marketing, you should know that you do more than just post stuff on Instagram and Facebook. The digital marketing sector covers mobile marketing, digital analytics, content marketing, and the like. A digital marketing manager can earn an average of $65,488 and get more when they gain commissions and bonuses. You may switch to a digital marketing career if you secure proper certifications. What makes digital marketing more interesting these days is the fact that you can learn the trends online without enrolling to your typical school. You may even complete your online certification in a matter of months.
Google AdWords Certification: Google has a huge influence in the world of digital marketing, and you can get this certification from them. You can get introductory and advanced courses for this digital marketing certification. You can get this certification after passing fundamental and advancement assessment each from Google. You can learn the trends in Google from this certification.
Hootsuite Social Marketing Certificate: This is a free certificate covering all basic concepts for wanting to start a digital marketing career. The only time you will pay is when you will be taking the exam or wish to proceed to more advanced courses. If you want work on your marketing skills online and learn the trends, then this certification is for you.
Facebook Blueprint Certification: You can take these courses for free to get this certification from Facebook. There are two major digital marketing certificates in the course, namely Buying Professional and Planning Professional certificates.